skip to Main Content

Brand shaping product design by werk-m


Together with you, we develop product design concepts and solutions that'll excite and convince the user and make your company tangible. Trust is the basis for succesful relationships.

How we work


Succesful design developments require great communication.
We start every design project with questions to understand the scope and get a feeling for the contextual user scenario. We have to understand the user needs and expectations and his every day working routine. In addition we have to learn about our client's goals and understand and respect his expectations.
Our creative design process will be embedded in our client's analytical product development process.
There will be synergy effects due to conversations between marketing, R&D, distribution, engineering and product design.

Slide Kundenstimmen „….Ich möchte Ihnen für den großartigen Einsatz beim Projekte danken - das war klasse! Ich freue mich, dass das so geklappt hat. Die Animation ist richtig toll geworden.“ secunet Service GmbH M.A. Claudia Roers Projektmanagerin Marketing, PR + Interne Kommunikation Slide Kundenstimmen "In Werk-M sehen wir als Unternehmen keinen reinen Dienstleister. Viel Mehr ist Werk-M einer unserer wichtigsten Partner im Media und Produktdesign Sektor. Ganz besonders schätzen wir dabei den professionellen Service und das hohes Maß an Eigeninitiative. So leistet die Agentur für uns keine bloßen Umsetzungsarbeiten, sondern ermöglicht eine unternehmensübergreifende kreativ-Symbiose. Diese Herangehensweise ermöglicht es uns in der Außendarstellung unsere Ziele zu verwirklichen. Nicht zuletzt ist auch die absolut faire, aufwandsgebundene Preisstruktur und die transparente Kommunikation über Inhalte und Problemstellungen zu erwähnen." S.I.E. Sami Badawi Teamleader Marketing + Corporate Communications Slide Kundenstimmen "Was erwartet eine Entwicklungsfirma bei der Zusammenarbeit mit einem Designer? Hohe Professionalität, Detailorientierung, konzeptuelles "Market-Design“ Denken und hochqualitative Produktdarstellungen? Sicher. Das alles haben wir von Werk-m bekommen. Es gibt bestimmt andere, die das auch können - Das wichtigste hatten wir bisher aber von keinem anderen Designer bekommen: Dem Kunden genau zuhören, dessen Wünsche verwirklichen, mit ihm zusammenzuarbeiten! Das war der Schlüssel zum Erfolg, der sich sehen lassen kann: ein IF Design Award für das Designprojekt „Jenny“, eine innovative ICU-Station von MS Westfalia - tolle Zusammenarbeit mit Herrn Müller, WERK-M!“ MS Westfalia Eugen Kagan Geschäftsführer Slide Kundenstimmen „Die Zusammenarbeit mit A. Müller war stets einwandfrei und wir haben ihn als einen zuverlässigen, flexiblen und seriösen Geschäftspartner kennen und schätzen gelernt. Besonders hervorheben möchten wir die gute Auftragserfüllung trotz kurzfristiger Anforderungen und unerwarteten Auftragsänderungen unsererseits. Herr Müller hat unsere Anforderungen stets präzise verstanden. Die Zusammenarbeit ist aufgrund seiner hohen Professionalität und Kreativität äußerst angenehm und funktioniert stets reibungslos. Nach dieser positiven Erfahrung sehen wir einer weiteren Zusammenarbeit mit der Agentur "Werk-m" vertrauensvoll entgegen und können sie anderen Unternehmen gerne weiterempfehlen. hecht international Benjamin Kaspar Geschäftsführer Slide Kundenstimmen „In einem unserer Projekte zur Erstellung eines Derivateproduktes unseres Langzeitblutdruckmessgeräts haben wir mit Werk-m erstmalig zusammengearbeitet. Wir sind überzeugt von der Kreativität, Weitsicht im Umsetzungsprozess und der professionellen Zusammenarbeit, namentlich mit Herrn Alexander Müller. Für zukünftige Projekte werden wir gerne auf die zuverlässigen Dienste von Werk-m zurückgreifen.“ I.E.M. GmbH Uwe Korth Geschäftsführer

Slide Designprozess Beratung Innovations Workshops Konzeptentwicklung Weiterentwicklung Detaillierung Implementierung Vermarktung Slide Designprozess Beratung Innovations Workshops Konzeptentwicklung Weiterentwicklung Detaillierung Implementierung Vermarktung

02/03/2018 S.I.E presented at the embedded world in Nueremberg a stunning holographic visualization of their customizable embedded PC. Werk-m created the animation together with S.I.E and is happy that the result was very well received by the audience. Keep on... S.I.E Solutions presented PC configuration in Holocube Weiterlesen 24/07/2016 Werk-m is using the render software "KeyShot"  from Luxion Inc. throughout the whole design process, from the concept phase to the public relation phase to create high end photorealistic renderings. Alexander Mueller explains in an interview with Luxion Inc.... Werk-m: case study for KeyShot render software (CA, USA) Weiterlesen 25/04/2016 Troisdorf, April 25. “Jenny” by MS-Westfalia was awarded with the Red Dot, the international distinction for high design quality. Participants from 57 nations had registered about 5,200 products and innovations for the Red Dot Award: Product Design 2016. Only... Prize-winning design quality: “Jenny” triumphs in Red Dot Award: Product Design 2016 Weiterlesen 28/01/2016 Medica 2015. To this special event we had a very successful world´s premiere of our ICU Hybrid Jenny for - Ventilation - Monitoring - Defibrillator Doctors, distributors and competitors came to our booth to see our revolutionary concept life and hear how a critical... MS Westfalia GmbH celebrated its 20th anniversary this year. Weiterlesen 16/11/2015 EIZO GmbH presented its new surgical panel configurator software concept at the Medica trade show 2015 in Duesseldorf, Germany. The software is a helpful tool to browse and configure EIZO's surgical panels. The idea behind the software is to involve... EIZO GmbH presented the CuratOR configurator concept at Medica Weiterlesen 10/11/2015 The products can be seen from Montay, Nov. 16th. 2015 on the WERK-m website. We look forward to your visit at the Medica trade show in Duesseldorf, Germany. Product: Jenny, Modular Critical Care Hybrid (Ventilation. Monitoring. Defibrillation.) Manufacture: MS Westfalia GmbH, Germany ... Four of Werk-m's medical design projects will be presented at Medica/Compamed 2015 Weiterlesen
Prize-winning Design Quality: “Jenny” Triumphs In Red Dot Award: Product Design 2016

Prize-winning design quality: “Jenny” triumphs in Red Dot Award: Product Design 2016

Troisdorf, April 25. “Jenny” by MS-Westfalia was awarded with the Red Dot, the international distinction for high design quality. Participants from 57 nations had registered about 5,200 products and innovations for the Red Dot Award: Product Design 2016. Only products which set themselves apart considerably through their excellent design receive the sought-after quality seal from the international Red Dot jury.

Jenny is a modular all in one medical device to support patients through all phases of intensive care. Jenny will replace three devices: a ventilator, a monitor and a defibrillator. Jenny’s functional range can easily be extended by plugging in additional modules. The units are physically interlocked, talk to each other and link different medical parameter in a meaningful way. The physician will find an intuitive touch panel user interface to modify all settings. This will streamline the whole process, ease interaction and increase patient’s safety. Jenny will support adult, children and neonatal therapy.

Jenny was designed for the rough medical everyday use inside the hospital and outside on the road. The surrounding anthracite bumper will protect the device and the touch screen from impact. The ergonomic handle is color coded orange to be easily seen and recognized. The overall design is unobtrusive yet recognizable so that the device could effortlessly be installed in a patient’s room for long time therapy. An additional feature allows the physician to flip the modules to change the I/O side (connectors etc.) to his desired direction. This will avoid the typical cable clutter.

With 41 experts from all around the world, who are chosen according to strict rules, the Red Dot Award: Product Design guarantees a very high judging competence: Only freelance designers, design professors and specialised journalists – but not designers employed at companies potentially participating – are appointed to the jury.

The independent expert panel assesses each entry strictly and fairly, live and on site, according to criteria such as degree of innovation, formal quality, functionality and ecological compatibility. Professor Dr. Peter Zec, founder and president of the Red Dot Award: “With their performances, the Red Dot winners not only demonstrated an extraordinary design quality, but they also showed that design is an integral part of innovative product solutions.”

4 July 2016 marks the culmination of the Red Dot Award: Product Design 2016. During the glamorous awards ceremony, the Red Dot: Best of the Best laureates will accept their trophies in front of around 1,200 guests. At the subsequent after-show party “Designers’ Night”, the winners will receive their certificates and celebrate until the early hours in the Red Dot Design Museum Essen in the midst of prize-winning products. All award-winning products will be presented in the special exhibition “Design on Stage” for four weeks, before becoming part of the permanent exhibition.

With about 2,000 exhibits from 45 nations, the Red Dot Design Museum Essen displays the complete range of current product design. In the former boiler house of the UNESCO World Heritage Site Zollverein coal mine, it presents products that have won the Red Dot on five floors and approximately 4,000 square metres. Every year, the world’s largest exhibition of contemporary design informs around 150,000 visitors about current trends and top achievements.

Additional product information: MS-Westfalia

Back To Top