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Product designer and founder of WERK-m Design Agency, providing design and consulting services with a strong focus on medical and laboratory design.

Alexander has built an impressive body of experience through the design of consumer and industrial products with a specialty in the patient-focused fields of medical and laboratory product development. He has built an impressive body of experience through the design of a wide variety of consumer and industrial products, with a specialty in the fields of medical and laboratory devices. Alexander credits his rigorous methodology to his study of Industrial Design at the Muthesius Hochschule in Kiel, Germany. Rounding out his core studies, he was accepted to study at the prestigious Macintosh School of Art in Glasgow, Scotland where he concentrated his study through the school of Digital Design Studio. After a short stint a visiting Associate Professor with the Rhein-Sieg-Akademie, Alexander began working to improve user and patient experiences including the design of complex user experiences with clients such as Siemens, Draeger Medical, Sartorius Stedim Biotech, I.E.M., GE-Appliances, Oster, Otis, Sunbeam, Johnson & Johnson and Smith & Nephew.

Alexander feels that listening has become his super power for developing successful products, capable of transposing complex matters into highly visualized possibilities. Earlier in his career path, Alexander was Cofounder of the Corpus-C Design Agentur, co-leading the design team with an everyday focus on customer satisfaction. Before that, he worked at the designaffairs GmbH, first as design manager and later on as key account manager for the Draeger Medical client. Alexander started his professional design career in 1998 at Fitch/ Boston and his work has culminated into numerous awards including IDEA, RedDot, and iF/ International Forum Design GmbH.

10/2013 -today: Founder and owner of WERK-m Design Agency.

Werk-m is a design agency providing product design solutions for the healthcare, the industrial and the consumer market. Werk-m has a strong focus on the healthcare market, especially the medical and the laboratory business segment.

10/2013 – 10/2014: Lecturer for Industrial Design at RSAK.

Lectureship for Industrial Design at the Rhein-Sieg-Akademie, Hennef, Germany.

03/2007 – 10/2013: Managing Partner at Corpus-C Design Agentur

Company co-foundation of Corpus-C Design Agentur. Alexander codeveloped design solutions and provided consulting services for clients such as Sartorius, Siemens, Draeger Medical, Kuka, Eizo, Gerresheimer Regensburg and others.

2003 – 03/2007 Designaffairs GmbH, position: Design Manager

Design Manager at Designaffairs GmbH in Erlangen and Key Account Manager for Draeger Medical. Providing design and strategy services for clients such as Draeger Medical, Siemens Medical Solution, Medison Ultrasound, Sirona and others.

03/2002 – 2003 Position: Senior Designer

Design development for clients such as Siemens Medical Solution, Siemens Automation & Drives, Siemens Power Transmission and Distribution, Sirona Dental Technologie.

2000 – 01/2002 Fitch Inc. USA Position: Senior Designer

Concept and Design development for clients such as Compaq, Iomega, GE-Appliances, Otis, Oster, Sunbeam, Smith & Nephew , Virtual Ink and others.

1998 – 2000 Fitch Inc. USA Position: Junior Designer

Team support, model making, 3D CAD development in Alias Studio, color and material concept development, creation of photorealistic renderings.

1997 Self-employed Designer

1992 – 1997 Studying Industrial Design

Studying Industrial Design at the “Muthesius Hochschule für Design” in Kiel.

1996 Foreign exchange semester at the Mackintosh School of Art in Glasgow

Industrial design consulting & development: medical design, industrial design, consumer design

Sparring partner to boost synergetic effects.
Focus on issues and reconsider moderate solutions.
Review products through the eyes of the customer.
Communicate to compile common soluions.
Listen to understand.
Reflect to minimize risk.
Work hard to find the best solution.
Create stunning ideas and designs.
Care about you.

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